Wisconsin Dance and Cheer

Philosophy / Mission Statement

At WIDC, our mission is to provide athletes with a positive and welcoming environment where success is achieved through determination, dedication, and a commitment to perfection before progression. We understand the value of teaching essential characteristics such as confidence, hard work, team admiration, motivation, perseverance, initiative, organization, and a never-quit attitude. We strive not only to mold champions on the floor but also to shape winners in life.

What sets us apart from other programs is our unwavering dedication to maintaining sportsmanship, character, and integrity while achieving high levels of success. We firmly believe that winning goes beyond the trophy; it lies in instilling these core values in our athletes. By doing so, we empower them to become winners, regardless of their placement.

As a community, we prioritize the development of friendships and social skills, ensuring that our athletes feel safe, happy, and supported within our gym. We firmly believe that building confident and successful athletes extends beyond cheerleading and dance, preparing them for success in all aspects of life.

To achieve our mission, we are committed to providing qualified and experienced coaches who serve as exceptional role models. We strive to uplift and empower every athlete who walks through our doors, fostering an environment where they can reach their full potential.

Together, we are dedicated to empowering athletes, building champions, and creating a legacy of excellence both on and off the mat.​


At WIDC, our vision is to establish a state-of-the-art training facility that stands at the forefront of innovation and success in our area. We aim to surpass traditional measures of success, such as competitive wins, by prioritizing the development of individual talents, safety, and quality in our athletes.

We strive to be recognized as industry leaders, constantly pushing the boundaries of knowledge and skill development. Our commitment extends to continuously enhancing our coaches' expertise through ongoing education, learning from industry leaders, and participating in specialized training courses. In addition, we foster a culture of innovation, developing our own unique techniques and skills to stay at the cutting edge of our industry.

Integral to our vision is our unwavering commitment to maintaining a zero-tolerance policy against bullying. We actively promote a culture of respect, where athletes embrace and appreciate the differences that make them part of the WIDC family.

By pursuing our vision, we aim to provide athletes with an exceptional training experience that goes beyond the gym. We aspire to instill in them the values of excellence, personal growth, and respect, enabling them to thrive not only in cheerleading and dance but also in all areas of their lives.

Together, we are dedicated to leading the way in excellence, fostering individual growth, and shaping the future of our athletes as they embark on a journey of success and self-discovery.​